Promoting Positive Work Culture: Essential Strategies from Jerry Aliberti

Jerry Aliberti • May 2, 2024

Building Blocks of a Positive Work Culture in Construction: Insights

from Pro-Accel’s Jerry Aliberti


Why Positive Work Culture is Essential for Business Growth

In this video, Jerry Aliberti, a seasoned professional in the construction industry, dives into the critical components necessary to promote a healthy and positive work culture. With experience spanning a cross various scales of companies, Jerry brings forward a pragmatic and detailed approach that business leaders can adopt to promote a supportive work environment. Here’s a breakdown of the key areas that Jerry emphasized:


Lead by Example

Leadership sets the tone of any organization. Jerry highlights the importance of embodying the values you aim to instill in your team. Being a positive figure and avoiding negative behaviors like exclusion or disrespect are fundamental. A leader’s actions can either uplift or undermine the entire work culture, demonstrating why the way they act is crucial. Empower your employees by listening and be supportive of decision-making.


Open and Transparent Communication

Communication serves as the lifeblood of any thriving company. Jerry advises holding monthly company-wide operational meetings that encourage open discussion about all projects, challenges, and successes. This openness not only enhances team collaboration but also ensures that each member is aligned with the company’s direction and feels valued for their contributions. These meetings are also a great opportunity for leaders to discuss the company's overall strategy and get feedback. If your team doesn't believe or understand your goals they'll never make the day to day decisions that will help your goals be met.


Recognizing Employee Efforts

Appreciating both the attempts and achievements of your team members is vital. Recognizing the good decisions alongside the mishaps (which are part of any business) shows that you value their efforts and consider them an asset regardless of the outcome. Learn to celebrate wins- large and small!


Training and Development

Investing in your employees' growth plays a pivotal role in not only skill building but also in showing that the company cares about their career development. Regular training across various levels not only brings expertise inside but also promotes loyalty and a long-term commitment among employees. Yes, this costs money, but imagine how much more money you'll be losing IF you don't train your employees to be effective construction professionals. The ROI of training will drastically outweigh the cost of lost production.


Promoting Work-Life Balance

Understanding the pressures of a salaried employee’s routine, Jerry emphasizes the importance of offering flexibility like more paid time off (PTO) and flexible scheduling where possible.  These can be provided via incentives as an option. If an employee meets certain milestones they can receive a bonus that promotes this flexibility. In today’s fast-paced world, maintaining a work-life balance is particularly appealing to the younger workforce and can drastically improve job satisfaction.  Getting a good grip on this very topic can certainly give you a competitive edge in the current construction industry.


Team Building

Creating opportunities for team members to bond outside of work can significantly enhance interpersonal relations and collaboration. Jerry supports the idea of monthly social gatherings and team activities, which help in strengthening team connections.


Safety as a Priority

Safety is non-negotiable. Establishing and maintaining a safe work environment not only complies with ethical standards but also shows that the company values its employees' well-being above all. Regular safety briefings and adherence to safety protocols are essential. Safety concerns should always be brought up at morning daily huddles and any meetings!


Inclusion in Decision Making

Involving various levels of staff in decision-making processes can provide fresh perspectives and build a sense of belonging. It reduces hierarchical barriers and integrates diverse insights which can lead to more balanced and innovative outcomes. Two, three, and four minds think a lot better than one! Including younger generation trainees in higher-level discussions can certainly train future leaders. They'll see first hand ant a very young age what it takes to run a successful and profitable construction business. They'll make much better decisions when they start leading their own crews and start making major financial decisions for the company.


Setting Clear Expectations

Clarity is key in achieving targeted results. Jerry points out that clear expectations lead to structured processes and higher performance. Without clear guidelines, employees may feel uncertain and less motivated, which can affect overall productivity.  This may be one of the largest challenges faced by growing contractors. You must learn to delegate and respect each leadership role as you grow in size and hire more employees.


Celebrating Successes

Lastly, celebrating big and small victories not only boosts morale but also reinforces a sense of accomplishment and communal success. Whether it’s through company-wide emails, lunches, or events, acknowledgment goes a long way. This is especially true for estimators who certainly experience more lows than highs in their careers.



Establishing a positive work culture is an ongoing effort that requires intentional actions and strategies. From leading by example to celebrating team successes, each aspect discussed by Jerry plays a crucial role in cultivating an environment where employees feel valued, safe, and motivated to contribute their best. Embracing these practices not only enhances business productivity but also builds a resilient and adaptive organizational culture.


In essence, these foundational blocks guide leaders and businesses towards not only operational success but also towards creating a more harmonious and motivating workplace environment.


Learn how Pro-Accel can help you develop a work culture that promotes longevity and employee retention by visiting our Operation Assessment page.

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